Privacy Policy
Effective: July 28, 2025 · Last Updated: July 28, 2025
Overview
California Commercial Roofing Pros ("we," "us," or "our") operates californiacommercialroofingpros.com as a commercial roofing contractor referral and lead-generation service serving Southern California. This Privacy Policy explains what personal information we collect, why we collect it, how we use and share it, and the rights you have under applicable California and federal law.
By using this website or submitting a request for a roofing estimate, you acknowledge that you have read and understood this Privacy Policy. If you do not agree, please do not use this website.
Information We Collect
Information You Provide Directly
When you submit a free estimate request or contact form, we collect:
- Full name and job title
- Company or business name
- Phone number (and whether you have requested a callback)
- Email address
- City and service area
- Type of roofing service needed
- Project description and details you voluntarily share
Information Collected Automatically
When you visit our website, we automatically collect certain technical data, including:
- IP address and approximate geographic location (city/region level)
- Browser type, version, and operating system
- Referring URL and exit pages
- Pages viewed, time on page, and click interactions
- Device type (desktop, mobile, tablet)
- Date and time of visit
This data is collected via cookies, web beacons, and analytics tools (see Cookies section).
Information From Third Parties
We may receive information about you from third-party advertising platforms (such as Google Ads) that indicate how you found our website, including the search terms or ad campaigns that led you here. This information is used solely for marketing optimization purposes.
How We Use Your Information
We use the information we collect for the following business purposes:
- Lead matching and referral: To share your inquiry with affiliated commercial roofing contractors in our California network who may serve your geographic area and requested service type.
- Communications: To respond to your inquiry, provide follow-up information, and facilitate introductions to our affiliated contractors.
- Marketing and advertising: To send you relevant commercial roofing information, service updates, and promotional communications, subject to your right to opt out (see Marketing Communications).
- Analytics and improvement: To understand how visitors use our website, identify technical issues, and improve our content and user experience.
- Legal compliance: To comply with applicable California and federal laws, respond to lawful requests, and protect our legal rights.
- Fraud prevention and security: To detect and prevent fraudulent submissions, spam, or abuse of our referral service.
We do not use your personal information for automated decision-making or profiling that produces legal or similarly significant effects on you.
California Consumer Privacy Act (CCPA / CPRA)
California residents have specific rights under the California Consumer Privacy Act of 2018 (CCPA), as amended by the California Privacy Rights Act of 2020 (CPRA) (collectively, "CCPA"). These rights apply to personal information as defined under California Civil Code § 1798.100 et seq.
Your CCPA Rights
- Right to Know (§ 1798.110): You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources, our business or commercial purposes for collecting it, and the categories of third parties with whom we share it.
- Right to Delete (§ 1798.105): You have the right to request that we delete personal information we have collected from you, subject to certain exceptions (e.g., completing a transaction you requested, detecting security incidents, complying with legal obligations).
- Right to Correct (§ 1798.106 — CPRA): You have the right to request correction of inaccurate personal information we maintain about you.
- Right to Opt-Out of Sale or Sharing (§ 1798.120): You have the right to opt out of the sale or sharing of your personal information. We do not sell personal information. We do share lead information with affiliated contractors as described above, which constitutes a core function of our service that you consent to when submitting a form.
- Right to Limit Use of Sensitive Personal Information (§ 1798.121 — CPRA): We do not collect sensitive personal information as defined under CPRA (e.g., Social Security numbers, financial account data, precise geolocation, health information).
- Right to Non-Discrimination (§ 1798.125): We will not discriminate against you for exercising any of your CCPA rights. We will not deny you services, charge different prices, or provide a different level of service because you exercised your privacy rights.
Categories of Personal Information Collected (CCPA § 1798.110)
| Category | Examples | Collected |
|---|---|---|
| Identifiers | Name, email, phone, IP address | Yes |
| Commercial information | Service requested, project details | Yes |
| Internet / network activity | Pages visited, browser data | Yes |
| Geolocation data | City/region (not precise GPS) | Yes — city level only |
| Professional / employment info | Company name, job title | Yes |
| Sensitive personal information | SSN, financial data, health data | No |
| Biometric data | Fingerprints, facial recognition | No |
| Audio / visual data | Recordings, photos | No |
How to Submit a CCPA Request
To exercise your rights under CCPA, submit a verifiable consumer request through our Contact form and include “CCPA Privacy Request” in the project-details field. We will respond within 45 days of receiving a verifiable request, with one possible 45-day extension when reasonably necessary. We may need to verify your identity before processing your request.
You may designate an authorized agent to submit a request on your behalf. We will require written proof of authorization and may verify your identity directly.
Shine the Light Law (California Civil Code § 1798.83)
California residents who have an established business relationship with us may request information about whether we have disclosed personal information to third parties for their direct marketing purposes during the preceding calendar year. We do not disclose personal information to third parties for their own direct marketing purposes without your consent. To make a Shine the Light request, use our Contact form.
California Online Privacy Protection Act (CalOPPA)
Under the California Online Privacy Protection Act (CalOPPA) (Business and Professions Code § 22575 et seq.), operators of commercial websites that collect personally identifiable information from California consumers must conspicuously post a privacy policy. In compliance with CalOPPA:
- This Privacy Policy is accessible from our homepage via a clearly labeled link in the footer.
- We will notify users of material changes to this Privacy Policy by updating the "Last Updated" date at the top of this page and, where appropriate, by posting a notice on the homepage.
- Users may request changes to their personally identifiable information using our Contact form.
- We honor "Do Not Track" (DNT) signals to the extent technically feasible. When a DNT signal is detected, we disable non-essential third-party analytics tracking for that session. Note that our core lead-submission functionality is not affected by DNT signals.
Marketing Communications
By submitting a form on this website, you agree that California Commercial Roofing Pros and our affiliated roofing contractors may contact you regarding your roofing project inquiry and related commercial roofing services. This includes follow-up emails, phone calls, and text messages as described below.
Email Marketing
We may send you commercial email communications about roofing services, seasonal maintenance reminders, and relevant industry information. Every marketing email we send will include a clear and conspicuous unsubscribe mechanism. You may opt out at any time by clicking "Unsubscribe" in any email or by using our Contact form and including “Unsubscribe” in the project-details field. We will process opt-out requests within 10 business days.
Retargeting and Digital Advertising
We use Google Ads and similar platforms to display targeted advertisements to visitors who have previously visited our website (retargeting). These platforms use cookies and pixel tags to serve relevant ads. You may opt out of personalized advertising by visiting Google Ad Settings or the Network Advertising Initiative opt-out page.
B2B Marketing Disclosure
Because this website serves commercial and business clients, certain consumer marketing protections (such as the California Automatic Renewal Law, Business and Professions Code § 17600) do not apply to our B2B communications. However, we voluntarily provide opt-out mechanisms for all marketing communications regardless of whether you are an individual or a business entity.
TCPA — Telephone & Text Communications
The Telephone Consumer Protection Act (TCPA) (47 U.S.C. § 227) and its implementing regulations govern how we may contact you by phone and text message.
- Express Written Consent: By checking the "Request a Callback" checkbox on our estimate form, you provide express written consent for California Commercial Roofing Pros and our affiliated roofing contractors to contact you at the phone number provided, including via autodialed calls, prerecorded messages, and SMS/text messages, for the purpose of following up on your roofing inquiry. Consent is not a condition of any purchase or service.
- Opt-Out: You may revoke your consent to receive automated calls or text messages at any time by replying "STOP" to any text message, calling us to request removal, or using our Contact form. After opting out, we will only contact you via non-automated means if necessary to complete a previously requested service.
- Message and Data Rates: Standard message and data rates may apply to SMS communications. Message frequency varies based on your inquiry and contractor follow-up.
- Do Not Call Registry: We respect the National Do Not Call Registry. If your number is registered, we will only contact you if you have provided prior express written consent as described above.
- California Invasion of Privacy Act (CIPA): We do not record telephone calls without the consent of all parties to the call, in compliance with California Penal Code § 632.
CAN-SPAM Act Compliance
In compliance with the CAN-SPAM Act (15 U.S.C. § 7701 et seq.), all commercial email communications we send will:
- Identify the message as an advertisement where required.
- Include our valid physical mailing address or a P.O. Box.
- Clearly identify the sender.
- Include a clear and conspicuous mechanism to opt out of future commercial emails.
- Honor opt-out requests within 10 business days.
- Not use deceptive subject lines or sender information.
Note: Transactional emails (e.g., confirmation that your estimate request was received) are not subject to CAN-SPAM opt-out requirements, as they are not commercial in nature.
Data Security
We implement commercially reasonable technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:
- HTTPS/TLS encryption for all data transmitted between your browser and our servers.
- Access controls limiting who within our organization can access lead data.
- Secure, hosted database infrastructure with regular backups.
- Authentication requirements for administrative access to lead data.
However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security. In the event of a data breach affecting California residents, we will comply with the notification requirements of California Civil Code § 1798.29 and § 1798.82 (California Data Breach Notification Law), which require notification within 72 hours of discovery when feasible.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including:
- Lead submission data: Retained for up to 3 years from the date of submission to support contractor referral follow-up and business records.
- Analytics data: Aggregated and anonymized after 13 months.
- Marketing opt-out records: Retained indefinitely to honor your opt-out preferences.
Upon receiving a verified deletion request under CCPA, we will delete or de-identify your personal information within 45 days, except where retention is required by law or necessary for legitimate business purposes (e.g., fraud prevention, legal claims).
Third-Party Links & Services
Our website may contain links to third-party websites, including contractor websites, industry resources, and social media platforms. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information. This Privacy Policy applies solely to information collected by californiacommercialroofingpros.com.
We use the following third-party services that may collect data independently:
- Google Analytics — Privacy Policy
- Google Ads — Privacy Policy
- Slack (internal notifications only — not shared with users) — Privacy Policy
Children's Privacy
This website is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13. This website is intended exclusively for commercial property owners, business operators, and facility managers. If you believe we have inadvertently collected information from a minor, please contact us immediately through our Contact form.
Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. When we make material changes, we will update the "Last Updated" date at the top of this page. For significant changes, we may provide additional notice (such as a banner on the homepage). Your continued use of this website after the effective date of any changes constitutes your acceptance of the updated Privacy Policy.
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
Contact & Privacy Requests
For questions about this Privacy Policy, to exercise your CCPA rights, or to submit a privacy-related request, use our Contact form:
California Commercial Roofing Pros
Privacy Officer
Southern California
Submit a privacy requestWe will acknowledge receipt of your request within 10 business days and respond within 45 days as required by California law.
This Privacy Policy was prepared for informational purposes and reflects our current data practices. It does not constitute legal advice. California Commercial Roofing Pros recommends consulting a licensed California attorney for advice specific to your legal situation.